Google Shopping Strategy + Management
Maximize your visibility and profitability on the #1 search engine for online retailers
As a Google Premier Partners we’re recognised by Google to have the highest level of experience and proficiency in developing, launching and managing Google Ads campaigns for all size business.
Our team take the time to understand your business products and your target audience. Once we know which product ranges are priority or deliver highest returns only then do we build out a highly structured shopping ad campaign.
Ongoing success on Google Shopping requires both, customizing the Google Merchant Center feed together with intelligent levers within Google Ads such as; audience targeting, bid and performance optimisation. Each product needs to be treated as its own line of business to maximise performance and profitability.
Google shopping ads are separate to text ads, and together it ensures you can reach potential customers with highly target text ads and visually impactful shopping ads. A well designed Shopping ad campaign can deliver significant increases in sales at a very strong ROI.
Shopping ads work together with text ads to further expand your reach to an interested audience. Driving more potential customers to your website.
Displaying product images, key details and price, shoppers make a more informed decision. Increasing the revenue and conversion rates.
Choose which brands or products to display in the shopping ads based on performance and return on investment.
Success starts with feed optimisation. We optimise your shopping feed to ensure your products are displayed in the most relevant search queries to deliver increased revenue and maximum ROI.
Our Google Shopping campaigns are built out in a format to best reduce wasteful spending, reach a more targeted audience and drive higher profitability.
Our experts are continually looking to optimise your feed based on new data. Along with smart bid management, filtering unwanted search terms, high performance product targeting and more.
Our reporting tools provides a user friendly interface to quickly view all key performance data by brand or product.
We’re also recognised by Google to have the highest level of experience and proficiency in developing, launching and managing Google Ads campaigns for all size business. Being a Google Premier Partner, we receive extensive product training, tools, and Google Ads support so our customers can stay ahead of the latest Google technology, saving you time and resources.
Your dedicated account manager works closely with your team to discuss on going performance data, provide new insights and review goals. This ensures that we are continually changing to meet your business growth needs and ROI goals.
Mark and the team at be found took over our SEO and AdWords campaign several years ago and in that time both our web traffic and sales have grown significantly. Previous to using be found digital we had used several providers and wasted tens of thousands with limited results. He’s the real deal, many are not in this space! be found were central to helping us understanding the right marketing strategy and tactics to achieve this.
Justin Pitts - Blue Diamond Machinery
Mark Norris and his team have worked with us to develop and implement a strategy based on sound research to meet our market, consumer and turf grower needs. be found digital not only has delivered outstanding results but in a way that has brought myself, my team, board of directors and grower network along an enlightening journey into the dark arts of digital marketing.
Steve Burt - My Home Turf
We have been working with be found digital for over 3 years for both our companies. Mark and his team have provided insight and advice to help us better understand our marketing opportunities to reach our target market. Be found have provided Google Adwords and Social Ad to promote our key services driving a constant flow of leads to our sales team. Be found are at all times professional and responsive.
David - Nortec IT & Kloudphone
The Growth Faculty have been working with Be Found for over 20 months. During that time they have transformed our SEM strategy into a high functioning, strong return channel. Mark’s knowledge of Google Ads, customer experience and conversion optimisation is second to none. Be Found have become a critical and highly valued extension of The Growth Faculty team. I couldn’t recommend them more highly.
Jessica de Rooy - The Growth Faculty
Mark and Angus from Be Found Digital have been a pleasure to work with as they help us grow our online presence and leads for The Cube Gym. They have gone above and beyond with feedback and advice for all aspects of our online presence, from social media, landing pages and website Be Found have been clear and concise with their approach and provide monthly reports and implement changes accordingly. We would highly recommend hiring Be Found to help take your business to the next level.
Lewis McLean- The Cube Gym- Director
Put simply, be found have simplified digital marketing for us! be found have both the marketing knowledge and strategic direction required, along with the technical know-how to bring campaigns from the objective stage all the way through to the post-campaign analysis. This combination of skill sets adds immense value to our team. Mark and the team are always helpful, professional and are enjoyable to work with.
Amanda Miller - Carmex Australia
We have been working with be found over the last few years and have found them so fantastically supportive to work with. The team at be found took over our campaigns from another agency that were not performing and very difficult to communicate with. be found built and refined our google campaigns through the years to provide a solid platform that has since led to the growth of our online store and our ongoing success.
Kristy Haynes - Australian Wholesale Oils
Mark is one of the smartest digital marketers I have known and would strongly recommend him to any business. As global director of search marketing Mark’s insights, advice and overall strategy assisted in delivering a significantly improved marketing performance across both SMB and Enterprise solutions. His focus on performance based digital marketing across search and other paid channels led to increase in sales and reduction is cost per lead.
Kitty Oestlien- Symantec- Senior Director
I have worked with Mark and Be Found for more than 4 years it’s the longest I have stayed with an agency and there is a good reason for that! My business has doubled, I’m getting ROI, I’m getting sensible practical advice and amazing support. Mark and his team (particular shout out to Angus) are doing a fantastic job and achieving amazing results for my ecommerce business.
Riz- Owner - www.pureman.com.au
Have our experts call you back to discuss how we can help your business be found online.